I'm Lovin' It

[summergold]

I wonder if they'll open clothing stores within the McD's so that when you get depressed that you're ass looks too big in their designer pants you can go buy a Big Mac :lol:

McDonald's Seeks Designer for Uniforms By MIKE COLIAS, Associated Press Writer
Tue Jul 5, 9:28 PM ET

McDonald's Corp. is seeking a high-profile fashion designer to give its 300,000 U.S. restaurant workers a trendy, stylish new look.

The nation's largest fast food chain says Tommy Hilfiger and Sean "P. Diddy" Combs are among its top choices to design new employee uniforms.

"It's about taking the contemporary look and feel of our restaurants and embodied in our advertising and incorporating that into our employees' business attire," McDonald's spokesman Bill Whitman said Tuesday. "The desire is to create uniforms that our crews would want to wear outside the restaurant environment."

Whitman said the company has not yet chosen any designers. New York brand consultant Steve Stoute said possible candidates include Russell Simmons' "Phat Farm" label, Ralph Lauren, Giorgio Armani, American Eagle and P. Diddy's Sean John label.

Currently, McDonald's uniforms vary among its franchises nationwide, but recent styles include a white "business style" collared shirt with small breast pocket, dark polyester pants and a belt, he said.

The uniform plan is an extension of McDonald's ongoing effort to shape its image as a hip, active brand. Healthier menu options and upgrading about 1,000, mostly older U.S. restaurants has helped McDonald's grow same-store sales 25 consecutive months in the key U.S. market.

Stoute, who originally was hired to help launch the "I'm lovin' it" campaign in 2003, recruited singer Justin Timberlake to promote McDonald's.

[heatherf]

Instead of "I'm Lovin' It".....my husband always says: "I'm Loving Tits". I think it's much funnier. McD's should use that instead. :p

[summergold]

Instead of "I'm Lovin' It".....my husband always says: "I'm Loving Tits". I think it's much funnier. McD's should use that instead. :p

My bf sings it that way too! They can make designer baby doll t's with that printed across the chest.

[Benwa]

People are so fricking dumb. Like changing the uniform is going to do anything. Like changing the wrapper is going to make a big mac healthy. Its back to this whole symbolism shit that drives me nuts. Lets change the image and it will seem like something has changed. Don't actually change things, just pretend you did. Pretending don't make it so!

Working at McD's ain't never gonna be cool. Unless they start paying good wages and offering some decent benefits. Because having a job you can sustain yourself on is cool. It isn't the look of the uniform that is embarassing its physically wearing any uniform thats embarassing. It strips you of all individuality which helps turn you into a worker bee. And the uniform is still going to show you work at mcdonalds, which is usually the source of embarrassment. ( I hate uniforms, have you guessed).

[shinyleaf]

all i have to say is that if I go into a McDonalds and the 16 year old chick at the till is wearing low riding jeans with her mcflab hanging over, and an '80s style off the shoulder belly top - with spiked pointy heels... it's going to spoil my Mc Appetite pretty fast. I think teenagers should have to wear uniforms, just to knock them down a notch - plus it's just one less place where their whole self-image must rest on the brand name spelled out on their ass.

yes, I'm old and cranky.